Mark Zuckerberg: Advertisers will be back on Facebook ‘soon enough’ Several big name brands, including Unilever and Coca-Cola, have pulled all advertising from Facebook for 30 days as part of a campaign named Stop Hate for Profit, which aims to get the social networking site to change the way it handles hateful content. In a staff meeting, Zuckerberg is alleged to have said: However, Facebook have confirmed their chief executive is to meet with the organisers of the Stop Hate for Profit boycott in order to discuss the campaign.