You did it marshmallows!
According to Entertainment Weekly, less than 11 hours after Rob Thomas and Kristen Bell announced a Kickstarter campaign, fans raised the $2 million necessary to finance a Veronica Mars movie. It’s officially on!
“My mind is blown. I’ve been fantasizing about this and had to tell myself, ‘Stop it, Rob, you’re being silly. You’re setting yourself up for disappointment,’” the Mars creator tells EW. “And now today has exceeded the wildest pipe dream I let myself entertain. Holy cow. We better make a good movie. These amazing fans have stepped up. We better deliver.”
“I knew Veronica Mars fans were cool, but I had no idea they could rally with such power. They are unstoppable — just like Veronica. I will have a permanent blush on my face, feeling so lucky to be associated with this entire thing,” says Bell.
The goal was to raise $2 million in 30 days. Warner Bros. Digital Distribution has agreed to put the movie into production and pick up the tab for marketing, promotion, and distribution. But exhibiting a passion that broke Kickstarter records in just six hours, fans have been flocking to the site since the page went up at 7:30 a.m. PT. And even though the goal has been reached, pledges can keep coming in.
In a previous interview with EW, Thomas spilled details about the upcoming movie’s plot, which will include — no surprise — murder, mystery and a high-school reunion. It will film this summer and be released in early 2014.